How do you like Wednesday? (水曜どうでしょう, Suiyō Dōdeshō) is a Japanese television variety series that aired on HTB in Hokkaidō, Japan, and on other regional television stations in Japan. The program debuted on HTB on October 9, 1996. The series was one of the first local variety programs to be produced on Hokkaido; prior to this series' launch, local variety programs in Hokkaidō were virtually non-existent. The program also had a significant influence on other local programs in other regions in Japan, most notably Kwangaku! in Kansai and Nobunaga in Tokai. The series achieved a record 18.6% viewing share on December 8, 1999, the highest share for a late-night program on a local TV station.